HIS MASTERS VOICE

ADAPTING TO CLIMATE CHANGE

The Zurich Climate Prize has honoured pioneering projects and implementations which contribute to protecting our climate. It helped provide an incentive for companies, institutions and startups to come up with with new ideas to reduce CO2 emissions. The prize money helped the winners to pursue, test and implement innovations. Today, Switzerland has a sound awareness for climate protection and is well set up to face the challenges.

As the saying goes, it is best to quit while you’re ahead. In this spirit, we have reached a crossroads: Zurich Switzerland will not call for climate projects in 2018 and will enhance its focus on the unique Zurich Natural Hazard Radar which promotes public awareness on climate-induced risks and how best to deal with them. We will invest in an expansion of the tool with additional perils such as storm, hail and earthquake, as well as the risk posed by radon.

Why is this important? New research shows that the average temperature on earth will increase more quickly and intensely than previously anticipated. What will be the repercussions? More storms, floods and mudslides – in other words, more extreme weather. The buzzword on everyone’s lips these days is «smart protection». The better prepared we are, the less damage we will sustain. By investing in the Natural Hazard Radar, Zurich helps Swiss citizens adapt to the changing climate. With a few clicks, the free online tool – www.zurich.ch/naturalhazards – allows you to understand which natural hazards threat your home or your company and what protective measures you can take to protect it. Most of the time, simple constructions will suffice to avoid a lot of damage.

Joachim Masur
Chief Executive Officer
Zurich Switzerland